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Monday, 4 July 2005
Facit Man - 1960:s Advertising Icon
Topic: Advertising
Do you remember the Facit Man? The Cartoonist posted an old Facit ad in his blog yesterday. The Toy Museum writes about the Facit Man: ..."Ivan Hammer, the Swedish company's advertising manager, thought that using a calculator should be fun, so he invented a delightful little wizard to help promote their products. This endearing little guy wears a yellow jumpsuit with the Facit logo, and a big black wizard's cap -- with numbers on it instead of mystical symbols. The Facit Man was 'a lighthearted approach to persuade serious people to buy modern calculators' ..." Read the story at www.toymuseum.com (The Advertising Icon Museum)

»Search eBay auctions for Facit adding machines and advertising collectibles.

posted by niblog at 00:01 MEST
Updated: Wednesday, 6 July 2005 11:47 MEST
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